{"product_id":"pure-glow™-e-l-f-power-grip-primer","title":"Pure Glow™ e.l.f Power Grip Primer","description":"\u003ch1 data-section-id=\"73cr3j\" data-start=\"0\" data-end=\"32\" class=\"PDq2pG_selectionAnchorContainer\"\u003e✨ Pure Glow™ Power Grip Primer\u003cspan aria-hidden=\"true\" class=\"PDq2pG_selectionAnchor\"\u003e\u003c\/span\u003e\n\u003c\/h1\u003e\n\u003ch3 data-section-id=\"u2v1og\" data-start=\"33\" data-end=\"60\"\u003eGrip. Hydrate. Perfect.\u003c\/h3\u003e\n\u003cp data-start=\"62\" data-end=\"326\"\u003eCreate the perfect canvas for your makeup with the \u003cstrong data-start=\"113\" data-end=\"145\"\u003ePure Glow™ Power Grip Primer\u003c\/strong\u003e. This lightweight gel primer is designed to help create a smooth-feeling base while providing a comfortable, hydrating feel that keeps your makeup looking fresh throughout the day.\u003c\/p\u003e\n\u003cp data-start=\"328\" data-end=\"480\"\u003eIts silky, non-greasy formula glides effortlessly onto the skin, leaving it feeling soft, refreshed, and ready for foundation, concealer, or skin tints.\u003c\/p\u003e\n\u003cp data-start=\"482\" data-end=\"628\"\u003eWhether you prefer a natural everyday look or full-glam coverage, Pure Glow™ Power Grip Primer is the essential first step in your makeup routine.\u003c\/p\u003e\n\u003chr data-start=\"630\" data-end=\"633\"\u003e\n\u003ch2 data-section-id=\"14jpubm\" data-start=\"635\" data-end=\"658\"\u003e✨ Why You'll Love It\u003c\/h2\u003e\n\u003cp data-start=\"660\" data-end=\"685\"\u003e✔ Lightweight gel formula\u003c\/p\u003e\n\u003cp data-start=\"687\" data-end=\"722\"\u003e✔ Helps create a smooth makeup base\u003c\/p\u003e\n\u003cp data-start=\"724\" data-end=\"752\"\u003e✔ Hydrating, refreshing feel\u003c\/p\u003e\n\u003cp data-start=\"754\" data-end=\"786\"\u003e✔ Comfortable, non-sticky finish\u003c\/p\u003e\n\u003cp data-start=\"788\" data-end=\"832\"\u003e✔ Layers well under foundation and concealer\u003c\/p\u003e\n\u003cp data-start=\"834\" data-end=\"862\"\u003e✔ Suitable for everyday wear\u003c\/p\u003e\n\u003cp data-start=\"864\" data-end=\"893\"\u003e✔ Suitable for all skin types\u003c\/p\u003e\n\u003cp data-start=\"895\" data-end=\"967\"\u003e✔ Vegan \u0026amp; cruelty-free (only include if your product meets these claims)\u003c\/p\u003e\n\u003chr data-start=\"969\" data-end=\"972\"\u003e\n\u003ch2 data-section-id=\"14sz43s\" data-start=\"974\" data-end=\"992\"\u003e💚 What It Does\u003c\/h2\u003e\n\u003cp data-start=\"994\" data-end=\"1042\"\u003eThe Pure Glow™ Power Grip Primer is designed to:\u003c\/p\u003e\n\u003cul data-start=\"1044\" data-end=\"1302\"\u003e\n\u003cli data-section-id=\"voqllh\" data-start=\"1044\" data-end=\"1086\"\u003ePrep your skin before makeup application\u003c\/li\u003e\n\u003cli data-section-id=\"1azlkxe\" data-start=\"1087\" data-end=\"1118\"\u003eHelp makeup apply more evenly\u003c\/li\u003e\n\u003cli data-section-id=\"1nrigd6\" data-start=\"1119\" data-end=\"1164\"\u003eLeave skin feeling hydrated and comfortable\u003c\/li\u003e\n\u003cli data-section-id=\"tg884t\" data-start=\"1165\" data-end=\"1197\"\u003eCreate a smooth-looking canvas\u003c\/li\u003e\n\u003cli data-section-id=\"inuyz9\" data-start=\"1198\" data-end=\"1245\"\u003eEnhance the overall appearance of your makeup\u003c\/li\u003e\n\u003cli data-section-id=\"fe06re\" data-start=\"1246\" data-end=\"1302\"\u003eBlend seamlessly into your skincare and makeup routine\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"1304\" data-end=\"1307\"\u003e\n\u003ch2 data-section-id=\"1uxsve4\" data-start=\"1309\" data-end=\"1329\"\u003e✨ Key Ingredients\u003c\/h2\u003e\n\u003ch3 data-section-id=\"6c7wdf\" data-start=\"1331\" data-end=\"1353\"\u003e💧 Hyaluronic Acid\u003c\/h3\u003e\n\u003cp data-start=\"1354\" data-end=\"1433\"\u003eHelps attract and retain moisture, leaving skin feeling hydrated and refreshed.\u003c\/p\u003e\n\u003ch3 data-section-id=\"1rmrvib\" data-start=\"1435\" data-end=\"1453\"\u003e🌿 Niacinamide\u003c\/h3\u003e\n\u003cp data-start=\"1454\" data-end=\"1537\"\u003eHelps support a smoother-looking complexion and promotes an even-looking skin tone.\u003c\/p\u003e\n\u003ch3 data-section-id=\"1n1eour\" data-start=\"1539\" data-end=\"1563\"\u003e🍃 Aloe Vera Extract\u003c\/h3\u003e\n\u003cp data-start=\"1564\" data-end=\"1638\"\u003eProvides a soothing, lightweight feel while helping skin feel comfortable.\u003c\/p\u003e\n\u003ch3 data-section-id=\"1ihbsp9\" data-start=\"1640\" data-end=\"1664\"\u003e🌱 Green Tea Extract\u003c\/h3\u003e\n\u003cp data-start=\"1665\" data-end=\"1752\"\u003eRich in antioxidants and helps refresh the skin as part of your daily skincare routine.\u003c\/p\u003e\n\u003cp data-start=\"1754\" data-end=\"1829\"\u003e\u003cem data-start=\"1754\" data-end=\"1829\"\u003e(Only include ingredients that are actually present in your formulation.)\u003c\/em\u003e\u003c\/p\u003e\n\u003chr data-start=\"1831\" data-end=\"1834\"\u003e\n\u003ch2 data-section-id=\"xyadjo\" data-start=\"1836\" data-end=\"1852\"\u003e💄 How to Use\u003c\/h2\u003e\n\u003ch3 data-section-id=\"onaaw5\" data-start=\"1854\" data-end=\"1864\"\u003eStep 1\u003c\/h3\u003e\n\u003cp data-start=\"1866\" data-end=\"1901\"\u003eStart with clean, moisturised skin.\u003c\/p\u003e\n\u003ch3 data-section-id=\"onaaw6\" data-start=\"1903\" data-end=\"1913\"\u003eStep 2\u003c\/h3\u003e\n\u003cp data-start=\"1915\" data-end=\"1993\"\u003eApply \u003cstrong data-start=\"1921\" data-end=\"1934\"\u003e1–2 pumps\u003c\/strong\u003e evenly across the face using fingertips or a makeup brush.\u003c\/p\u003e\n\u003ch3 data-section-id=\"onaaw7\" data-start=\"1995\" data-end=\"2005\"\u003eStep 3\u003c\/h3\u003e\n\u003cp data-start=\"2007\" data-end=\"2056\"\u003eAllow the primer to absorb for \u003cstrong data-start=\"2038\" data-end=\"2055\"\u003e30–60 seconds\u003c\/strong\u003e.\u003c\/p\u003e\n\u003ch3 data-section-id=\"onaaw0\" data-start=\"2058\" data-end=\"2068\"\u003eStep 4\u003c\/h3\u003e\n\u003cp data-start=\"2070\" data-end=\"2127\"\u003eApply your favourite foundation, concealer, or skin tint.\u003c\/p\u003e\n\u003ch3 data-section-id=\"onaaw1\" data-start=\"2129\" data-end=\"2139\"\u003eStep 5\u003c\/h3\u003e\n\u003cp data-start=\"2141\" data-end=\"2177\"\u003eFinish your makeup routine as usual.\u003c\/p\u003e\n\u003chr data-start=\"2179\" data-end=\"2182\"\u003e\n\u003ch2 data-section-id=\"62340u\" data-start=\"2184\" data-end=\"2201\"\u003e💎 Perfect For\u003c\/h2\u003e\n\u003cp data-start=\"2203\" data-end=\"2220\"\u003e✨ Everyday makeup\u003c\/p\u003e\n\u003cp data-start=\"2222\" data-end=\"2237\"\u003e✨ Long workdays\u003c\/p\u003e\n\u003cp data-start=\"2239\" data-end=\"2258\"\u003e✨ Special occasions\u003c\/p\u003e\n\u003cp data-start=\"2260\" data-end=\"2270\"\u003e✨ Weddings\u003c\/p\u003e\n\u003cp data-start=\"2272\" data-end=\"2285\"\u003e✨ Photoshoots\u003c\/p\u003e\n\u003cp data-start=\"2287\" data-end=\"2309\"\u003e✨ Natural makeup looks\u003c\/p\u003e\n\u003cp data-start=\"2311\" data-end=\"2329\"\u003e✨ Full-glam makeup\u003c\/p\u003e\n\u003chr data-start=\"2331\" data-end=\"2334\"\u003e\n\u003ch2 data-section-id=\"1xl7woo\" data-start=\"2336\" data-end=\"2357\"\u003e📦 What's Included\u003c\/h2\u003e\n\u003cul data-start=\"2359\" data-end=\"2401\"\u003e\n\u003cli data-section-id=\"1nohai4\" data-start=\"2359\" data-end=\"2401\"\u003e1 × Pure Glow™ e.l.f Power Grip Primer (30 ml)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"2403\" data-end=\"2406\"\u003e\n\u003ch2 data-section-id=\"6cujb5\" data-start=\"2408\" data-end=\"2429\"\u003e📐 Product Details\u003c\/h2\u003e\n\u003cp data-start=\"2431\" data-end=\"2459\"\u003e\u003cstrong data-start=\"2431\" data-end=\"2443\"\u003eTexture:\u003c\/strong\u003e Lightweight Gel\u003c\/p\u003e\n\u003cp data-start=\"2461\" data-end=\"2480\"\u003e\u003cstrong data-start=\"2461\" data-end=\"2472\"\u003eFinish:\u003c\/strong\u003e Natural\u003c\/p\u003e\n\u003cp data-start=\"2482\" data-end=\"2524\"\u003e\u003cstrong data-start=\"2482\" data-end=\"2496\"\u003eSkin Type:\u003c\/strong\u003e Suitable for all skin types\u003c\/p\u003e\n\u003cp data-start=\"2526\" data-end=\"2554\"\u003e\u003cstrong data-start=\"2526\" data-end=\"2535\"\u003eSize:\u003c\/strong\u003e 30 ml \/ 1.01 fl oz\u003c\/p\u003e\n\u003cp data-start=\"2556\" data-end=\"2590\"\u003e\u003cstrong data-start=\"2556\" data-end=\"2572\"\u003eApplication:\u003c\/strong\u003e Before foundation\u003c\/p\u003e\n\u003chr data-start=\"2592\" data-end=\"2595\"\u003e\n\u003ch2 data-section-id=\"13kesgi\" data-start=\"2597\" data-end=\"2630\"\u003e🌿 Why You'll Love the Texture\u003c\/h2\u003e\n\u003cul data-start=\"2632\" data-end=\"2801\"\u003e\n\u003cli data-section-id=\"5eabw6\" data-start=\"2632\" data-end=\"2657\"\u003eSmooth, lightweight gel\u003c\/li\u003e\n\u003cli data-section-id=\"1fu8evf\" data-start=\"2658\" data-end=\"2683\"\u003eComfortable on the skin\u003c\/li\u003e\n\u003cli data-section-id=\"1pkj9nz\" data-start=\"2684\" data-end=\"2701\"\u003eQuick-absorbing\u003c\/li\u003e\n\u003cli data-section-id=\"mt0q8r\" data-start=\"2702\" data-end=\"2719\"\u003eNon-greasy feel\u003c\/li\u003e\n\u003cli data-section-id=\"1fgoe1m\" data-start=\"2720\" data-end=\"2760\"\u003eEasy to layer with skincare and makeup\u003c\/li\u003e\n\u003cli data-section-id=\"1y4fp8s\" data-start=\"2761\" data-end=\"2801\"\u003eLeaves skin feeling soft and refreshed\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"2803\" data-end=\"2806\"\u003e\n\u003ch2 data-section-id=\"1fh37br\" data-start=\"2808\" data-end=\"2829\"\u003e💖 Perfect Pairing\u003c\/h2\u003e\n\u003cp data-start=\"2831\" data-end=\"2899\"\u003eComplete your beauty routine with other Pure Glow Studio favourites:\u003c\/p\u003e\n\u003cul data-start=\"2901\" data-end=\"3092\"\u003e\n\u003cli data-section-id=\"v9l428\" data-start=\"2901\" data-end=\"2924\"\u003e✨ Pure Glow™ Brow Pen\u003c\/li\u003e\n\u003cli data-section-id=\"3wpwk2\" data-start=\"2925\" data-end=\"2966\"\u003e❄ Pure Glow™ Silicone Facial Ice Roller\u003c\/li\u003e\n\u003cli data-section-id=\"1dc9m21\" data-start=\"2967\" data-end=\"3003\"\u003e💆 Pure Glow™ Face \u0026amp; Neck Massager\u003c\/li\u003e\n\u003cli data-section-id=\"owv6cq\" data-start=\"3004\" data-end=\"3040\"\u003e💡 Pure Glow™ LED Face \u0026amp; Neck Mask\u003c\/li\u003e\n\u003cli data-section-id=\"ezu586\" data-start=\"3041\" data-end=\"3092\"\u003e👁️ Pure Glow™ Rechargeable Heated Eyelash Curler\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"3094\" data-end=\"3097\"\u003e\n\u003ch2 data-section-id=\"c08z6p\" data-start=\"3099\" data-end=\"3127\"\u003e🌿 Why Choose Pure Glow™?\u003c\/h2\u003e\n\u003cp data-start=\"3129\" data-end=\"3380\"\u003eAt \u003cstrong data-start=\"3132\" data-end=\"3152\"\u003ePure Glow Studio\u003c\/strong\u003e, we believe confidence starts with great beauty essentials. Every product is thoughtfully selected to combine elegant design, premium quality, and everyday performance, helping you build a beauty routine you'll look forward to.\u003c\/p\u003e\n\u003cp data-start=\"3382\" data-end=\"3517\"\u003eThe \u003cstrong data-start=\"3386\" data-end=\"3418\"\u003ePure Glow™ Power Grip Primer\u003c\/strong\u003e is your first step to creating a smooth, fresh-looking makeup base that feels as good as it looks.\u003c\/p\u003e\n\u003chr data-start=\"3519\" data-end=\"3522\"\u003e\n\u003ch3 data-section-id=\"4iq4qw\" data-start=\"3524\" data-end=\"3550\"\u003e✨ Grip. Hydrate. Glow.\u003c\/h3\u003e\n\u003cp data-start=\"3552\" data-end=\"3596\" data-is-last-node=\"\" data-is-only-node=\"\"\u003e\u003cstrong data-start=\"3552\" data-end=\"3572\"\u003ePure Glow Studio\u003c\/strong\u003e\u003cbr data-start=\"3572\" data-end=\"3575\"\u003e\u003cstrong data-start=\"3575\" data-end=\"3596\" data-is-last-node=\"\"\u003eBeauty. Elevated.\u003c\/strong\u003e\u003c\/p\u003e","brand":"Pure Glow Studio","offers":[{"title":"Default Title","offer_id":57897682174283,"sku":null,"price":14.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1045\/6966\/7915\/files\/download_6_51898105-4675-422d-b106-740c5360a36c.png?v=1784410904","url":"https:\/\/www.pureglowstudio.co.uk\/products\/pure-glow%e2%84%a2-e-l-f-power-grip-primer","provider":"Pure Glow Studio","version":"1.0","type":"link"}